Monday, July 21, 2008

No more boring seminars :)

Web conferencing is used to conduct live meetings or presentations over the Internet. In a web conference, each participant sits at his or her own computer and is connected to other participants via the internet. This can be either a downloaded application on each of the attendees computers or a web-based application where the attendees will simply enter a URL (website address) to enter the conference
Its such a relief to know that these things are possible they are so convenient when you need to have sessions with people around the world and helps save a ton of money 2 :)
A podcast is a series of digital-media files which are distributed over the Internet using syndication feeds for playback on portable media players and computers. The term podcast, like broadcast, can refer either to the series of content itself or to the method by which it is syndicated; the latter is also called podcasting
Podcasting is the latest trend to hit the media world. Everyone seems to be podcasting now :)

interactive advertising!

Interactive Advertising is the use of interactive media to promote and/or influence the buying decisions of the consumer in an online and offline environment. Interactive advertising can utilise media such as the Internet, interactive television, mobile devices (WAP and SMS), as well as kiosk-based terminals.
Interactive advertising affords the marketer the ability to engage the consumer in a direct and personal way, enabling a sophisticated and dimensional dialogue, which can affect a potential customer's buying decisions particularly in an e-commerce environment.
This is the way forward people don't want to waste time anymore because time is money and this saying has not been more true
Another feature thats new is Spin thicket. now being a media student myself this really helps it provides a listing of PR/Marketing and Advertising news stories.

Somthing about Spin Thicket:
The operating premise of Spin Thicket is that we live in a Spin-Eat-Spin World.
What do we mean by a Spin-Eat-Spin World?
ONE: Life is not objective. History is written by the winners.
TWO: Journalism -- the news -- is the first, rough draft of history.
THREE: Every day, by means sometimes obvious but often insidious, self-interested corporations, politicians, celebrities and others battle to determine what is news and how that news is interpreted.
The result of this daily hand-to-hand combat dictates who will dominate tomorrow's news -- and ultimately, who will write your children's, and their children's, history books.
This is what passes for news today.

Interactivity has become a key term for number of new media use options and interactivity is prominent in these online computer games such as World of Warcraft and The Sims.

World of Warcraft (commonly known as WoW) is a massively multiplayer online role-playing game (MMORPG). It is Blizzard Entertainment's fourth game set in the fantasy Warcraft universe, which was first introduced by Warcraft: Orcs & Humans in 1994.