Interactivity has become a key term for number of new media use options and interactivity is prominent in these online computer games such as World of Warcraft and The Sims.

World of Warcraft (commonly known as WoW) is a massively multiplayer online role-playing game (MMORPG). It is Blizzard Entertainment's fourth game set in the fantasy Warcraft universe, which was first introduced by Warcraft: Orcs & Humans in 1994.